Short Hills Design

Local SEO for Dentists

Work on your Local SEO with fellow dentist, Dr. David Wank.

Local SEO (Google My Business + Citation Building) is the key to ranking well and appearing in local search results — and appearing in ChatGPT.

Your Google My Business listing (now Google Business Profile) is one of the most important — if not the most important — factor when it comes to showing up in local search. Recall that "Local SEO" is aimed at optimizing and building content around your Google Business Profile, whereas "Traditional" SEO is about getting your web pages ranked in Google's organic search listings.

Local SEO Services

Google Business Profile: Profile Audit

The first step in our Google My Business approach is the longest phase. We analyze your website from a local SEO perspective and produce the following deliverables:

  • A manual Google My Business Competitor report examining your local competitors and their local listings, and looking for spam in your competitors' listings.
  • A manual Google My Business Audit report reviewing your current listing and making recommendations about what should be updated. We verify that your NAP (Name, Address, Phone Number) and hours are consistent across your website and your Google Business Profile.
  • A Local SEO report providing a baseline about your website's local performance along with technical recommendations.
  • A manual summary report with our analysis and any recommendations we think you should implement to improve your local presence.

Price: $1,500

Google Business Profile: Profile Posting

Highlighting your content to keep your Google My Business profile active with posts. As part of our GMB process we take snippets of existing content from your website about subjects you wish to promote, and we publish monthly on your Google My Business thread.

Price: $600/year

Local SEO: Citation Building

One of the key ranking factors for local SEO is the number and accuracy of your local citations. We build the most important citations for you via aggregators and 100 local business directories.

Price: $1,500/year

Local SEO: Citation Aggregator Submission Renewal

Make sure that the major citation aggregators keep the correct name, address, and phone number information for your practice as accurate as possible. Includes the GPS Network (TomTom, Waze, Here, Uber, Navmii).

Price: $725/year

Local SEO: Citation Audit

Keeping your citations accurate and up-to-date is an important aspect of maintaining a healthy local SEO profile. Our citation audit scours the web for your practice and generates a report of all of your correct and incorrect citations.

Price: $100 one-time

Local SEO: Citation Cleanup

Incorrect citations can affect your local rankings and decrease your visibility vs. your competitors. Our citation cleanup service will find and fix citations that are incorrect, inconsistent or duplicate.

Price: based upon the number of citations that need fixing

Local SEO: Website Local Audit

The "local feeling" of your website also matters when it comes to local SEO. We'll do an audit of your website from a local SEO perspective and let you know what's working and what you could improve.

Price: $175

Results

Our top GMB clients are seeing an average 17% increase in phone calls per month.